Recently I started a series on the development of a typology of systems change (the two previous articles are here and here). In this post, I want to introduce the concepts of ‘scaling out’, ‘scaling up’ and ‘scaling deep’ developed by scholars of social innovation. I want to link these concepts to my earlier thinking around the systems change typology and update it based on the new insights from this literature. At the end I will also voice a little critique on innovation-focused approaches to systems change.
‘Scaling out’ refers to the most common way of attempting to getting to scale with an innovation: reaching greater numbers by replication and dissemination. ‘Scaling up’ refers to the attempt to change institutions at the level of policy, rules and laws. Finally, ‘scaling deep’ refers to changing relationships, cultural values and beliefs.
Systemic change has been a frequent topic on this blog – as it is in my work. After running after the perfect conceptualisation of systemic change for many years, this post is inspired by my realisation that there may be different ways to look at systemic change – all correct in their own right. I have discussed systemic change with many colleagues and friends and I have always tried to reconcile different views on the concept, only now realising that they might not be reconcilable. So here an attempt of a typology of systemic change (initially differentiating two types) – nothing final, just trying to put my thinking down in writing.
A warning in advance. This article is rather conceptual and I’m introducing some models that might be new to my readers (but then again, I have done that before). I’m trying to sort through recent reading in my mind to better understand the types of systemic change. This should not stop you from reading it of course! I would be happy to discuss this with anybody!
Economic development projects often struggle when it comes to scaling up the impacts of their successful interventions in order to reach a large number of people. Questions about how scaling up is done in a successful way have been asked in connection to various types of development interventions without finding a successful and definitive answer.
More recently, it is often said that scaling up happens quasi automatically or at least with much less effort when the interventions of a project are ‘systemic’. This can happen in economic development projects by actors copying new business models or when new business models in a specific market also benefit connected markets in a positive way. In the Making Markets Work for the Poor (M4P) literature, these phenomena are called breadth and depth of crowding in, respectively. At the same time, the M4P literature acknowledges that crowding in might only in particular cases happen by itself and needs further efforts by the projects, such as for example dissemination of information about the new and successful implementation of business models. It is then anticipated that companies learn about the successes of their peers and will try to imitate them and with that the change will proliferate through the system. Again, it is often stressed that this will only happen if the introduced changes are ‘systemic’. But what does systemic mean in this regard? There are three important aspects at play here. Continue reading →